Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

New Internet Business Mastery podcast explains what the most important word in Marketing is



Internet business coaches Jeremy Frandsen and Jason Van Orden  train others on how to become successful purpose-based internet business owners through their popular podcasts on their website. In their most recent podcast, they are teaching listeners what the most important word in marketing is. Jeremy and Jason believe that learning the importance of this word will lead to continual inspiration for magnetic content, exponentially higher sales, immense fulfillment, and profound impact in the lives of the marketer’s followers.

In this podcast, listeners will also learn the 5 steps to put the most important word in marketing to work for their business as well as how to identify exactly what will motivate a list to buy. Lastly, listeners will learn how to choose the target market that will make the most money. Listen to the podcast  here http://www.internetbusinessmastery.com/192.


Listeners are loving this new podcast so far. Devoted listener Jan said, “It’s great how you keep me down to the most important aspects of internet business.?  Having you teaching me how to get connected with our audience helps a lot not to lose focus Instead of dreaming of my first million I know, that I have to a single sale first.”


Internet Business Mastery focuses on podcasts, articles, and videos, but there are other aspects of the business now too. Jeremy and Jason have also started an online Academy program to help people learn how to establish and succeed with their online business. Jeremy and Jason have a lot of experience in the Internet business sector, and they both make over six-figures a year from their online businesses.


Check out their free video gift here http://www.internetbusinessmastery.com/1landing/freevideo... to get free training on starting a purpose-based internet business. Jeremy and Jason shows people how to discover and launch an Internet business that puts them in control and give them more freedom.


View the original article here

SMS marketing software for today's online marketplace



Mobile marketing is on the rise and predicted to reach the billions for the next 10 years. Companies using outdated forms of marketing will struggle to survive.  Think about it, when was the last time you connected to the Internet, outside of work?  Probably it was just walked out the door-on your smartphone.  Am I right?  When you get a text message, how long do I need to open this message? Now, compare that moment to open an email.  Typically, e-mail messages are a day or two--or older.

SMS is the new era of network marketing and need a new-age system, to do this.  Continue to work with the opportunities are already in, or use the included license reseller to promote the platform Auto intake to monthly residual income.  International numbers are assigned and is now ready for distribution worldwide in the market everywhere. Technical publicity got publicity on dozens of newspapers.


Robert Smith PR expert, teaches you his secrets. I recently got an article published on ARP.  Robert has agreed to offer a free consultation. How to get publicity in newspapers, magazines, Internet, and TV. Call 815-633-3375 (tel: 815-633-3375).


View the original article here

VP, Pricing Strategies - Marketing Job (Santa Clara, CA, US)



About the Role and Responsibilities

Location: Santa Clara, CA


About the Role:


Reporting to McAfee’s Senior Vice President Solutions & Product Marketing, the Vice President of Pricing Strategies is a highly visible executive responsible for the overall corporate pricing strategies and policies for McAfee products and services globally. Pricing strategy is essential to maximizing revenue, profitability, sales/channel productivity, and customer satisfaction and this VP of Pricing Strategies will have full responsibility for leading this major initiative.


Key Responsibilities:


- This VP will work closely with Product and Solution Marketing, Product Management, Finance, Sales, Sales Operations, and other functional groups within McAfee to understand the product roadmap and define the future packaging/pricing across McAfee’s products.
- This also include establishing international pricing and price-related policies for different geographic regions.
- The responsibilities also include devising strategies to efficiently handle the impact of international currency fluctuation.
- Ensuring that our product roadmap can be effectively handled within our pricing strategies will also be critical for this individual.
- The VP of Pricing Strategies will collect and synthesize input from executives, marketing, sales, partners, customers, and competitive data into an effective and compelling pricing strategy.
- They will work closely with product management and marketing to determine pricing and packaging strategy for new features and products in development.
- The VP will lead the market research and analysis efforts to support strategic pricing and packaging decisions. They will help increase sales and channel productivity with regard to pricing and licensing and evaluate the impact of pricing strategy on corporate profit, revenues, and partner programs.
- As a key member of the Marketing organization, this VP should be a charismatic leader with excellent executive presentation and business communication skills. This individual will regularly provide recommendations to C-level executives to gain alignment on pricing strategies.


Qualifications


Required Experience/Skills & Education:


- The final candidate will possess ssuperior analytical, strategic, communication and organizational skills. They will have a track record of working effectively with C-level executives and stakeholders at all levels across the organization and will have outstanding written and verbal presentation skills.
- A Bachelor’s degree is required.
- Preferred:


- The ideal candidate will have proven experience in pricing strategies at innovative technology companies- specifically setting IT solutions pricing. Experience at a global level within the high tech industry is highly desired.
- The ideal candidate should be comfortable with quantitative and qualitative research, and be able to work with a large amount of market research data. They will be able to identify and develop solutions to complex pricing problems from a strategic and operational perspective
- A Masters in Business Administration or an advanced degree is a strong plus.


McAfee, a wholly owned subsidiary of Intel Corporation (NASDAQ:INTC), is the world's largest dedicated security technology company. We are relentlessly focused on constantly finding new ways to keep our customers safe. Share your talents with us in the dynamic security industry, and experience the meaningful, interesting work that is waiting for you!


Job: Product Marketing
Primary Location: NA-USA-CA-Santa Clara
Position Number: 883732
Schedule: Full-time


Req Focus Type
VP and Above
Nearest Major Market: San Jose
Nearest Secondary Market: Palo Alto
Job Segments: Marketing, Pricing, Developer, Research, Sales Operations, Operations, Technology, Sales


View the original article here

WW eCommerce Partner Marketing Specialist Job (Santa Clara, CA, US)



About the Role and Responsibilities

Location: Santa Clara, CA


About the Role:


B2C Marketing Specialist focused on eCommerce partnership monetization strategy & execution. This individual will effectively manage online/offline marketing programs throughout project lifecycle by collaborating with internal and external sources.


Key Responsibilities:


Primary responsibility is to develop and execute marketing programs to generate revenue and acquire customers. This includes but is not limited to the following:


- Develop online/offline marketing strategies, gather program requirements, create requirements document and launch campaigns
- Gather & analyze data from online programs to optimize programs through the customer lifecycle
- Comfortable presenting programs highlights and data analytics to top executives internally & externally
- Engage with cross functional teams to define usability requirements and product based messaging for partner builds in addition to competitive environment
- Responsible for revenue and customer acquisition, conversion and retention targets for each partner account through online B2C marketing programs
- Sales support in crafting presentations and finance in bookings forecasting
- Manage and execute various Adobe Test & Target campaigns across team
- Measure and analyze all marketing programs and incorporate key learnings into future iterations to further drive growth and retention


Qualifications


Required Experience/Skills & Education:


- Bachelor’s degree
- Experience with consumer markets surrounding online/offline platforms & metrics driven marketer with 2+ years online technology experience
- At least 5 years consumer marketing experience with a focus on developing/optimizing digital marketing programs
- Experience working across a range of marketing channels, including mobile, online and direct marketing
- Basic knowledge of testing methodologies, A/B tests and then delivering and presenting results
- Superb hands-on analytical ability and intermediate spread sheeting capabilities
- Demonstrated ability to create programs that increase revenue and generate customer acquisition, conversion and retention
- Excellent project management as well as exceptional interpersonal and organizational skills
- Basic knowledge of Adobe Test & Target and Omniture platform is a plus
- Experience working directly with a sales force and supporting sales forecasts
- Experience directly managing outside partners, vendors or agencies
- Proven verbal, written and presentation communication skills
- A highly driven individual who is a creative thinker with high level of energy
- Note that position may require 20% travel


McAfee, a wholly owned subsidiary of Intel Corporation (NASDAQ:INTC), is the world's largest dedicated security technology company. We are relentlessly focused on constantly finding new ways to keep our customers safe. Share your talents with us in the dynamic security industry, and experience the meaningful, interesting work that is waiting for you!


Job: Media Marketing
Primary Location: NA-USA-CA-Santa Clara
Position Number: 883679
Schedule: Full-time


Nearest Major Market: San Jose
Nearest Secondary Market: Palo Alto
Job Segments: Marketing, Developer, Web Design, Outside Sales, Project Manager, Technology, Creative, Sales


View the original article here

Social Niche Marketing Mastery



Everyone is familiar with the concept of a market, where a variety of goods, products and services are traded. A niche market is simply a subset of the market with a specific product focus aimed at meeting the demands of a particular target group, such as the price range, product quality and the demographics. In fact, basically any product that is sold can be put into a specific niche market. However, because some products are aimed at a general target group because of the focus of the market subset (e.g. price), these are what is commonly known as the mainstream niche or high demand markets. Not surprisingly, due to globalization and a world view of modern business, niche markets have found a very important advantage in the advent of the Internet.

Internet-based niche segments of larger markets can be tapped into by savvy entrepreneurs by the use of technologies to build websites, create blogs and other social network based marketing strategies. This allows the niche marketer to rapidly gain access and exposure, thereby better targeting their customer base to build loyalty and in turn a steady and passive income stream. The reproducibility of niche marketing allows the technique to be repeated across several other niche websites depending on the target income level one would like to generate.


As many niches become saturated with marketers, and the market share is divided amongst increasingly more competitors, it is important to find smaller and new undiscovered niches. Therefore, unlike traditional business, niche marketers also need to constantly evolve and adapt their business to the supply and demands of the current market. With the advent of social networking sites like Facebook and Twitter researching niche markets that will practically buy everything you can throw at them has never been easier.


My guide provides useful information for those who are interested in learning more about this cutting edge market and beginning a potentially lucrative career in niche marketing.


Visit http://www.01digitalstore.com/CLBK/037/index.html for details


Alan Kieffer has been involved in network marketing industry for the last 10 years and has been writing on online strategy. He had build a substantial income with his networking business.
Alex's site delivers a lot of useful articles & training courses for Online Small Businesses.
Author's site : ... http://www.01digitalstore.com/


View the original article here

The hottest Job trend in the world right now : Social Media Marketing Manager



What Social Media Managers Do? A social media manager simply manages the social media networking and marketing on behalf of individuals and organisations. Social media is this year's black and the most cutting edge form of marketing and networking. Why? Because it takes us back to basics, back to real time two way communication.

Done well it is about communication to and from a service or product provider and customers. It is about finding out the needs of the customer through direct communication and following trends. This is done through various platforms like blogging and websites, networking sites like Twitter and Facebook, video and podcasting sites, online radio blogging and live streaming sites, customer reviews and book-marking sites. After all, you only have one reputation.


As you can imagine, that takes quite a bit of work, some technical skill, an ability to write well and the discipline to maintain it all. Many businesses do not have the time or are lacking some of the skills to do this well. Some people would argue that unless these platforms are maintained regularly and kept dynamic and fresh that it is better not to do it at all. It is also important that businesses understand web etiquette and best practice when making posts or submitting articles and videos.


A social media manager has a number of roles and can offer a wide range of services. These can include training individuals and organisations or managing the whole thing.


Management involves:
• helping people to set up a social network package
• explaining the interconnections between the various platforms
• creating a routine and schedule for posting
• helping to streamline existing routines
• making them more efficient or partially or completely managing all of the social media and networking


A social media manager becomes the front line of customer service and can pick up communications from existing or potential customers and feed them to the appropriate person.


The manager can also keep an eye out for any potentially damaging or incorrect information that is being posted by others. A good manager will gain an excellent understanding of the business and be able to spot opportunities as they arise, plant seeds and connect with the right people. He or she can deliver content, build links, network and translate digital information from the online community.


A good online presence is not about just having a website or ranking well on Google anymore, you need a presence on sites such as Twitter, Facebook, Linked In and You Tube. Your blog is where people will go to make sure you are current and credible but it also floats your site. Good managers are passionate about social media are there to help their clients to have success online!


Alan Kieffer has been involved in network marketing industry for the last 10 years and has been writing on online strategy. He had build a substantial income with his networking business.


View the original article here

Social Niche Marketing Mastery



Everyone is familiar with the concept of a market, where a variety of goods, products and services are traded. A niche market is simply a subset of the market with a specific product focus aimed at meeting the demands of a particular target group, such as the price range, product quality and the demographics.

In fact, basically any product that is sold can be put into a specific niche market. However, because some products are aimed at a general target group because of the focus of the market subset (e.g. price), these are what is commonly known as the mainstream niche or high demand markets.


Not surprisingly, due to globalization and a world view of modern business, niche markets have found a very important advantage in the advent of the Internet.


Internet-based niche segments of larger markets can be tapped into by savvy entrepreneurs by the use of technologies to build websites, create blogs and other social network based marketing strategies. This allows the niche marketer to rapidly gain access and exposure, thereby better targeting their customer base to build loyalty and in turn a steady and passive income stream. The reproducibility of niche marketing allows the technique to be repeated across several other niche websites depending on the target income level one would like to generate.


As many niches become saturated with marketers, and the market share is divided amongst increasingly more competitors, it is important to find smaller and new undiscovered niches. Therefore, unlike traditional business, niche marketers also need to constantly evolve and adapt their business to the supply and demands of the current market.


With the advent of social networking sites like Facebook and Twitter researching niche markets that will practically buy everything you can throw at them has never been easier.


My guide provides useful information for those who are interested in learning more about this cutting edge market and beginning a potentially lucrative career in niche marketing.


Visit http://www.01digitalstore.com/CLBK/037/index.html for details


Alan Kieffer has been involved in network marketing industry for the last 10 years and has been writing on online strategy. He had build a substantial income with his networking business.
Alex's site delivers a lot of useful articles & training courses for Online Small Businesses.
Author's site : ... http://www.01digitalstore.com/


View the original article here

The hottest Job trend in the world right now : Social Media Marketing Manager



What Social Media Managers Do? A social media manager simply manages the social media networking and marketing on behalf of individuals and organisations. Social media is this year's black and the most cutting edge form of marketing and networking. Why? Because it takes us back to basics, back to real time two way communication.

Done well it is about communication to and from a service or product provider and customers. It is about finding out the needs of the customer through direct communication and following trends. This is done through various platforms like blogging and websites, networking sites like Twitter and Facebook, video and podcasting sites, online radio blogging and live streaming sites, customer reviews and book-marking sites. After all, you only have one reputation.


As you can imagine, that takes quite a bit of work, some technical skill, an ability to write well and the discipline to maintain it all. Many businesses do not have the time or are lacking some of the skills to do this well. Some people would argue that unless these platforms are maintained regularly and kept dynamic and fresh that it is better not to do it at all. It is also important that businesses understand web etiquette and best practice when making posts or submitting articles and videos.


A social media manager has a number of roles and can offer a wide range of services.


These can include training individuals and organisations or managing the whole thing.


Management involves:
• helping people to set up a social network package
• explaining the interconnections between the various platforms
• creating a routine and schedule for posting
• helping to streamline existing routines
• making them more efficient or partially or completely managing all of the social media and networking


A social media manager becomes the front line of customer service and can pick up communications from existing or potential customers and feed them to the appropriate person.


The manager can also keep an eye out for any potentially damaging or incorrect information that is being posted by others. A good manager will gain an excellent understanding of the business and be able to spot opportunities as they arise, plant seeds and connect with the right people. He or she can deliver content, build links, network and translate digital information from the online community.


A good online presence is not about just having a website or ranking well on Google anymore, you need a presence on sites such as Twitter, Facebook, Linked In and You Tube. Your blog is where people will go to make sure you are current and credible but it also floats your site.


Good managers are passionate about social media are there to help their clients to have success online!


Visit http://www.01digitalstore.com/CLBK/037/index.html for details


Alan Kieffer has been involved in network marketing industry for the last 10 years and has been writing on online strategy. He had build a substantial income with his networking business.
Alex's site delivers a lot of useful articles & training courses for Online Small Businesses.
Author's site : ... http://www.01digitalstore.com/


View the original article here